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Would You Rather Game: Small Business Marketing Edition
Cue the gameshow music! 🎶This week on the Small Owned Business (S.O.B.) Marketing podcast, Viv...
What Is Brand Reputation and Why It Matters For Your Small Business
As an S.O.B. (small owned business), you want an upstanding brand reputation - but what even is...
How To Blueprint for Craft Fairs & Markets
Spring is in bloom and craft fairs and markets are back in business like they never left! If yo...
How To Create a Customer Avatar For Your Small Business
We constantly talk about target audiences and how crucial it is for small businesses to underst...
Meta Verified: Is It Worth It For Your Small Business?
You S.O.B.s (small owned businesses) have asked us if we think Meta Verified is worth the money...
Small Owned Business (S.O.B.) Marketing Podcast's 100th Episode!
We've made it to 100 episodes of this podcast!!! 💯🎉 Thank you so much to our listeners for tu...
How to Market Your Small Business WITHOUT Social Media
If you are burnt out from social media, or simply want to expand your marketing strategy past s...
Resources For Small Businesses Affected By Los Angeles Fires
Our hearts go out to everyone impacted by the fires in Los Angeles and California. This week's ...
Reframing Your Small Business’s Relationship with Social Media
This past weekend TikTok was unceremoniously banned and unbanned within a matter of hours. Whil...
SEO is Changing in 2025 - Here's What Small Businesses Need to Know
Keyword stuffing is soooo 2000 and LATE! (All the millennials got that reference.) With the ris...
The Power of Mission and Vision Statements for Small Businesses
What is your small business’s guiding star for 2025? Mission and vision statements are regularl...
Marketing Trends for 2025 Small Business Owners NEED to Hear
Happy New Year S.O.B.s! 🎉 This week we are discussing marketing trends we suspect will become ...
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Who We Are
Meet Your Podcast Hosts
Vivian Walton
Big sister. Goo Goo Dolls fan. Seasoned marketing enthusiast.
A University of South Carolina graduate, Vivian double-majored in Marketing & International Business. She fell in love with small businesses after working at the local Chamber of Commerce after college. Her marketing experience is extensive and varies from working for a market research firm to a sales rep for a radio station (which taught her how to negotiate ad contracts) to a 17+ year long career in health care marketing. She founded The Seasoned Marketer, a free marketing resource hub for small business owners, in 2017, launched the Rock Your Fair Course in 2023 (RockYourFair.com), and a monthly marketing membership community (S.O.B - Small Owned Business Community) in 2024.
Chelsea Mojica
Little sister. Green Day fan. Small Business Advocate.
A University of South Carolina graduate, Chelsea focused on both marketing and applied computing in project management. During her time in college, she worked for a small salon where she witnessed the everyday struggles that small businesses face. Working to find creative ways to promote and market the salon, she turned to social media as a tool. After graduating college, she became the sole marketer for a private allergy physicians group, where she gained in-depth experience with managing effective, budget-friendly marketing opportunities. She joined The Seasoned Marketer in 2022 and manages social media content for clients of The Seasoned Marketer.
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Podcast Episodes
Would You Rather Game: Small Business Marketing Edition
Cue the gameshow music! 🎶This week on the Small Owned Business (S.O.B.) Marketing po...
What Is Brand Reputation and Why It Matters For Your Small Business
As an S.O.B. (small owned business), you want an upstanding brand reputation - but wh...
How To Blueprint for Craft Fairs & Markets
Spring is in bloom and craft fairs and markets are back in business like they never l...
How To Create a Customer Avatar For Your Small Business
We constantly talk about target audiences and how crucial it is for small businesses ...
Meta Verified: Is It Worth It For Your Small Business?
You S.O.B.s (small owned businesses) have asked us if we think Meta Verified is worth...
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