Episodes

The Power of Repetition in Small Business Marketing
June 19, 2025
118
31:2328.75 MB

The Power of Repetition in Small Business Marketing

Small business owners, if you feel like you are constantly repeating the same messages in your marketing - good! In this weekโ€™s episode of the Small Owned Business (S.O.B.) Marketing podcast, we are talking about repetition and why it is NOT annoying, but instead plays an important role in marketing...

What Is Customer Journey and Why It Matters For Your Small Business
June 12, 2025
117
33:2730.63 MB

What Is Customer Journey and Why It Matters For Your Small Business

Customer journey has a big impact on your small business - but have you ever taken a second to think about it or map it out? Get your compass out, fellow cartographers. This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are here to help small businesses learn and map out ...

The S.O.B. One Person Marketing Survival Guide
June 05, 2025
116
44:2540.68 MB

The S.O.B. One Person Marketing Survival Guide

As a small business owner handling their marketing on their own, it can be hard to know where to even begin. This week on the Small Owned Business (S.O.B.) Marketing podcast, we are sharing a comprehensive survival guide for those handling their marketing strategy on their own. This guide covers und...

How to Get Out of a Creative Funk With Your Marketing
May 29, 2025
115
38:4635.5 MB

How to Get Out of a Creative Funk With Your Marketing

Sometimes youโ€™re just not feeling creative, and it can be difficult to continue with your marketing efforts when youโ€™re in a funk. This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are discussing the challenges small business owners face in maintaining their marketing ef...

Handling Rejection as a Small Business w/ Special Guest Revisionist Studio
May 22, 2025
114
01:02:5457.6 MB

Handling Rejection as a Small Business w/ Special Guest Revisionist Studio

Handling Criticism as a Small Business Owner w/ Special Guest Revisionist Studio As a small business owner, our businesses are our pride and joy. To be rejected from an opportunity or critiqued for our brand - it can hurt. In this special episode of the Small Owned Business (S.O.B.) Marketing podcas...

What Small Business's Need To Know About Google's New Short Video Tab
May 15, 2025
113
33:2230.55 MB

What Small Business's Need To Know About Google's New Short Video Tab

Googleโ€™s latest update can actually help your small business be seen! This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I talk about Googleโ€™s latest update, the short video tab. Google is now pulling video content from social media platforms to display on the results page....

Attracting Customers To Your Small Business | Part 2: Returning Customers
May 08, 2025
112
50:3346.28 MB

Attracting Customers To Your Small Business | Part 2: Returning Customers

Welcome to Part 2 of our two part series - attracting customers. This week on the Small Owned Business (S.O.B.) Marketing podcast we are focusing on returning customers. We discuss strategies small businesses can use for retaining repeat customers and building brand loyalty. Join us as we discuss th...

Attracting Customers To Your Small Business | Part 1: New Customers
May 01, 2025
111
55:2550.75 MB

Attracting Customers To Your Small Business | Part 1: New Customers

As a small business, you deal with two different kinds of customers: new and returning. This weekโ€™s episode of the Small Owned Business (S.O.B.) Marketing podcast is the first of a two-part series on customer attraction. In part 1 we are focusing on attracting new customers, the importance of visibi...

How to Handle Negative Publicity as a Small Business
April 24, 2025
110
44:0540.37 MB

How to Handle Negative Publicity as a Small Business

Hopefully your small business is never hit with controversy - but it can happen and we want you to be prepared. This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are discussing how to handle negative publicity and why it is important to take it seriously. We discuss the ...