About Our Podcast
Running, promoting and OWNING a small business is hard! Our commitment to you on the S.O.B Marketing Podcast is to give you our honest and professional opinion as experienced marketers about what works and what doesn't when it comes to advertising, marketing and promoting your business. And as sisters with a 15 year age difference, you can rest assured that we'll keep the conversation real and fun!
Recent Episodes
Stay current on relevant marketing topics by checking out all of our recent episodes:
Your Small Business's Essential Guide to Unique Value Proposition
This week on the S.O.B. (small owned business) marketing podcast, Vivian and I are talking about another common marketing acronym, UVP, or unique value proposition. We discuss what exactly UVP is, how it can HELP your small businessโs marketing, and how to identify your unique value proposition. Wan...
Social Media Marketing: 2026 Platform Updates You Need To Know
Social media marketing can be difficult to stay on top of, especially due to the constant changes and updates across platforms. This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I are sharing recent social media updates across Facebook, Instagram, and TikTok. These updates...
Lore Marketing: Building Stories That Resonate
Want to tap into your small businessโs lore? Wondering what lore is? This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I are explaining what lore marketing is and how small businesses can use it to their advantage, connecting with customers and fostering loyalty. Want to s...
Previous Guests
We love bringing real life entrepreneurs and business owners on our podcast to help share their experiences in marketing. Here are a few of our previous guests:
Rob D
Owner,
Black Circle Vinyl Records
Karen Romano
Hustler,
The Spa at Nexton
Jordan Ilderton
Entrepreneur, Ilderton Bookkeeping Coaching
Augie Johnston
Entrepreneur,
Vid Chops
Reviews
What the people say about us
Helpful
This podcast has given me a lot of the information I been looking for to start my small art business.
New listener
Iโm a new listener, but I like this show! A bit of banter to make it fun โ but not too much. Good information, and the two viewpoints give good contrast. ๐
Great Information
These sisters share marketing information that actually makes sense, without all the pretentious nonsense
Latest Video
Prefer to watch our podcast episodes? Every episode is available on YouTube!
Join the discussion!
We love our S.O.Bs (Small Owned Businesses) - which is why we want to hear from you.
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Send us:
โ๏ธmarketing questions
โ๏ธgrievances only small business owners would understand
โ๏ธstories about customers behaving badly
โ๏ธquestions about a past podcast episode
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โ๏ธa small business win
โ๏ธhow one of our podcast episodes helped you
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