Vendor Market Red Flags: Do NOT ignore these!
Small Owned Business (S.O.B.) MarketingAugust 20, 202600:28:58

Vendor Market Red Flags: Do NOT ignore these!

Vendor markets can be a goldmine for small businesses - OR a total waste of your time, money, and inventory. Over the years, we've learned there are a few red flags you can look for to help you determine whether participating in a specific fair, pop-up, craft show, farmers market or community event will be worth the deposit and time commitment. If you sell products, plan to promote your small business at these types of events, or are gearing up for the busy holiday shopping season - this conversation may save you from making an expensive mistake!

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Chapters:

00:00 - Introduction: Trust your Gut before Signing Up for a Vendor Event
02:31 - Spotting Good Markets vs. Bad Markets
04:26 - Marketing Hot Take
07:36 - Disorganized Events
08:20 - Vendor Selection
11:05 - Fees
12:08 - Marketing the event
16:14 - Venue logistics
17:31 - Rain plan or policy
20:34 - Pressure tactics
24:09 - First-time events
27:28 - Why vendor markets can still be a great sales channel

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vendor markets, event marketing, craft fairs, how to sell at vendor events, selling at farmers market,
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