In this weekโs episode of the Small Owned Business (S.O.B.) Marketing podcast, we are putting clickbait on trial and discussing its effectiveness as a marketing strategy. We list potential benefits and drawbacks, the ethics behind clickbait, and how you can strategically attract the right audience WITHOUT misleading them.
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Chapters:
00:00 Thank You For Listening & Please Leave us a 5 Star Review
01:09 Putting Clickbait Marketing on Trial
04:07 Clickbait vs. Rage Bait
08:14 High Bounce Rates & Googleโs Perspective
11:51 Trust and Credibility in Marketing
16:05 Target Audience and Clickbait
25:41 Analytics and Retention
30:47 Using Clickbait Strategically
33:38 TLDL: Is Clickbait Marketing Effective
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๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
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Episode Transcripts: https://sobmarketing.com/blog
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